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Uratex Monoblock Brings Back “Bawal ang Marupok” With a Tasty New Twist in “Free Taste” Ad
Championing strength, safety, and smarter choices in every Filipino home
Uratex Monoblock, a trusted Filipino plastic furniture brand, is making a stronger comeback this year with a new phase of its “Bawal ang Marupok” campaign. Moving beyond just chairs, this year’s initiative highlights furniture that endures. Over time, emphasizing resilience, safety, and the importance of smarter choices
with a Tasty New Twist in “Free Taste” Ad
The campaign begins with the clever and relatable video “Free Taste,” which highlights a common Filipino experience—giving in to temptation. The ad depicts a father and son at a grocery store, encountering stalls with free samples. As they sample one item after another, they succumb to temptation and end up purchasing products they hadn’t intended to. This humorous and familiar situation concludes with the memorable reminder: #BawalAngMarupok—a friendly reminder to be wise, practical, and deliberate in our daily decisions.
The “Bawal ang Marupok” Standard: Smart, Strong, and Stylish
With over 30 years of experience in Filipino homes, Uratex Monoblock continues to set the gold standard for quality—this time ushering in a new generation of innovation and strength. The brand proudly stands as the first local manufacturer of blow-mold products for chairs and tables, marking a significant milestone in the Philippine furniture industry.
Uratex Monoblock also remains the only local plastic furniture line to receive the Level 5 certification from the International Organization for Standardization (ISO)—the highest plastic furniture standard in the country—and is certified by both the Department of Trade and Industry (DTI) and the Bureau of Philippine Standards (BPS). Each product is stress-tested to withstand up to 200 kilograms, ensuring long-lasting strength and safety.
This year, Uratex Monoblock introduces a new generation of products that reflect the brand’s evolution into more versatile, space-smart, and lifestyle-ready furniture:
- The William Folding Table, designed for portability without compromising stability—perfect for home offices, events, and everyday dining.
- The Mary Loveseat, a comfortable two-seater that brings lasting support to living rooms, patios, or shared corners at home.
“#BawalAngMarupok goes beyond physical durability—it’s a way of thinking. We want to encourage Filipinos to choose strong, reliable options in all aspects of life, especially when it comes to their home furniture,” said Mr. Dindo Medina, Business Unit Director of Uratex Monoblock. “Whether it’s a chair, a table, or an entire furniture set, strength and safety should never be compromised.”
“Free Taste” is the first of several new video releases in this year’s “Bawal ang Marupok” series, each reflecting a common “marupok” moment in a lighthearted and culturally resonant way. The campaign takes everyday scenarios—like impulse buying—and uses them to underscore the importance of strength in character, decision-making, and the products we choose to bring into our homes.
Catch the “Free Taste” video now on Facebook, Instagram, YouTube, and TikTok. For more information on Uratex and its products, visit https://uratex.com.ph/collections/monoblocs.
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Read: Uratex Monoblock: Built for the Holidays, Made to Last a Lifetime
Uratex Monoblock Brings Back “Bawal ang Marupok” With a Tasty New Twist in “Free Taste” Ad
Melo Villareal
Out of Town Blog
